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Privacy Policy – PlateAI

PlateAI • Smart Nutrition Tracking • Operated by Sigentra

Effective & Last Updated: 1 May 2026

PlateAI ("the App") is operated by Sigentra ("we," "us," or "our"), a company registered in the United Kingdom. This Privacy Policy explains how we collect, use, store, and protect your personal information when you use the PlateAI mobile application.
By using PlateAI, you agree to the practices described in this policy. If you do not agree, please do not use the App.

1. Information We Collect

1.1 Account Information

When you create an account, we collect:

  • Email address — provided through your Google or Apple sign-in.
  • Authentication identifiers — a unique user ID generated by your sign-in provider to maintain your session.

We do not collect your name, phone number, or physical address.

1.2 Nutritional & Health Data

When you use the App, we collect:

  • Food plate photographs — images you capture using your device's camera.
  • Nutritional analysis results — calories, protein, carbohydrates, fat, and identified food items generated by our AI analysis.
  • Eaten percentage — the portion of each meal you indicate you consumed.
  • Fitness goals and macro targets — daily calorie, protein, carb, and fat goals you set during onboarding or in your profile settings.

1.3 Transaction Data

When you purchase credits through the App:

  • Purchase records — we receive confirmation of your in-app purchases from RevenueCat, our payment processing partner. We do not collect or store your credit card number, billing address, or other financial details. All payment processing is handled by Apple through the App Store.

1.4 User Feedback

If you choose to submit feedback through the App, we collect category text, feedback messages, and associated plate IDs.

1.5 Information We Do NOT Collect

  • We do not access your photo library (camera used for live capture only).
  • We do not collect location data.
  • We do not use advertising or tracking SDKs.
  • We do not use cookies or tracking pixels.

2. How We Use Your Information

PurposeData Used
Create and manage your accountEmail, authentication ID
Analyse food plates using AIPlate photographs
Display nutritional tracking & insightsAnalysis results, eaten %, goals
Process credit purchasesTransaction confirmations from RevenueCat
Enforce usage limits (credits)Account ID, credit balance

We do not sell, rent, or share your personal data with advertisers or data brokers.

3. Third-Party Services

  • Supabase (USA us-east-1): Database hosting, user auth, and private plate image storage.
  • Google Vertex AI (Gemini): Real-time AI food recognition. Plate photographs are processed in real time and are NOT retained by Google for model training under our enterprise API terms.
  • RevenueCat: In-app purchase management and credit fulfillment.
  • Apple Sign-In / Google Sign-In: Secure authentication.

4. Apple Health (HealthKit)

PlateAI integrates with the Apple Health app (HealthKit) to sync your nutritional data. We do not use HealthKit data for marketing or advertising purposes, nor do we share health data with third parties without your explicit consent.

5. Data Storage and Security

  • Your data is stored on Supabase servers in the United States (us-east-1).
  • All data is transmitted over encrypted connections (TLS/SSL).
  • Database access is protected by Row Level Security (RLS), ensuring that each user can only access their own data.

6. Data Retention

  • Account and profile data is retained as long as your account is active.
  • Plate images and analysis results are retained indefinitely so you can review your history. You may delete individual plates at any time.
  • Upon account deletion, all data — including profile, plates, images, and feedback — is permanently deleted from our systems.

7. Your Rights (UK GDPR)

You have the rights of Access, Rectification, Erasure, Data Portability, Objection, and Restriction. Contact us at contact@sigentra.com to exercise these rights.

8. Children's Privacy

PlateAI is not intended for children under 13. We do not knowingly collect personal information from children under 13.

9. Contact Us

For questions or privacy requests regarding PlateAI, email contact@sigentra.com.